Tata DOCOMO Turns 1: Announces "Celebration 1" offer

Grand Bumper Prize - 1 lucky winner will get 100 Grams of Gold - 10 lucky winners to get LCD television sets - 100 lucky winners to get 2 Lakh minutes of FREE TALKTIME

Tata DOCOMOTata DOCOMO

Hyderabad, Andhra Pradesh, July 19, 2010 /India PRwire/ -- Tata DOCOMO, the GSM brand of Tata Teleservices Limited, which was launched in Andhra Pradesh on July 16th last year, launched its "Celebration 1" campaign to commemorate its first anniversary. Considered to be the first of its kind offer, prepay customers were offered a chance to win assured gifts by calling the Tata DOCOMO toll free number 52222 and participate in a lucky draw contest to win host of prizes. Daily 3 customers will be declared lucky winners of getting 2 lakh free minutes. 2 other grand Bumper Prizes viz. 100 grams gold (for 1 winner) and LCD televisions (for 10 winners) will be declared post the campaign ending on 15th August 2010.

Speaking on the first brand anniversary in AP circle, Mr. NV Subbarao, Regional Head - South East, TATA DOCOMO said, "Tata DOCOMO completes 1 year of successful service in Andhra Pradesh and launching a grand "Celebration 1" offer is way of expressing our gratitude to our esteemed prepay customers. The genesis of the brand with its pay per second offer was a runaway success followed by BuddyNet, Daily Plans, MySong, Voice Free for the data users amongst others and as we continue to offer innovative products and services. It's imperative to understand and remember that existence of a brand is just not on new innovation but to offer something to our customers that is relevant and meaningful."

Mr. Subbarao further added, "We continue to be "AP's fastest growing network" and shall continue offering the "best value" plans in line with our brand promise of "Pay per Use" to our customers."

To avail the Anniversary offer, prepay customers have to recharge their mobile by calling the Tata DOCOMO toll free number 52222 and simply follow the IVR process to participate in the "Celebration 1" contest. Furthermore, existing and new Prepay customers would be getting a talk time of Rs. 100 + 10 minutes (local/STD), on recharge of Rs. 110.

Notes to Editor

About TATA DOCOMO

TATA DOCOMO is Tata Teleservices Limited's telecom service on the GSM platform-arising out of the Tata Group's strategic alliance with Japanese telecom major NTT DOCOMO in November 2008. Tata Teleservices Limited has received a license to operate GSM telecom services in 19 telecom Circles and has also been allotted spectrum in 18 of these Circles. It has rolled out its GSM services in Tamil Nadu, Kerala, Orissa, Karnataka, Andhra Pradesh, Madhya Pradesh-Chhattisgarh, Haryana-Punjab, Kolkata, Rest of West Bengal, Jharkhand, Bihar, UP East, UP West, Gujarat and Himachal Pradesh, while Tata Teleservices (Maharashtra) Limited has launched GSM services under the TATA DOCOMO brand in the Mumbai and Rest of Maharashtra Circles. TATA DOCOMO marks a significant milestone in the Indian telecom landscape, as it stands to redefine the very face of telecoms in India. Tokyo-based NTT DOCOMO is one of the world's leading mobile operators-in the Japanese market, the company is the clear market leader, used by over 50 per cent of the country's mobile phone users.


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