Punjab Cricket Association today has officially launched Ticket Sales for the 2nd Test Match in the India vs. Australia series to be held at Mohali starting October 17 through October 21, 2008.

Starting today, the public can buy tickets by logging on to www.kyazoonga.com - the ticketing website of the official Ticketing Partner.

Ticket price categories will be as follows:

• Student Block – Rs.100 (only available at the PCA Stadium)
• Chair Block – Rs.300 (only available at the PCA Stadium)
• VIP Block – Rs.1,000
• North Pavilion – Rs.2,000
• Pavilion Terrace – Rs.5,000
• A.C. Lounge – Rs.10,000
• Corporate Box – Rs.20,000 per seat (40 seats per corporate box sold together)

For further details, please log on to www.kyazoonga.com or call the KyaZoonga ticketing call centre at 011-2323-7527. Online help is also available on the website. Tickets will also be available for cash purchase at designated retail e-ticket outlets that will be listed on the website.

Box-office locations at the PCA Stadium will be operational from October 14, 2008 until the final day of the Match on October 21, 2008.

By offering tickets online and offline, PCA, in keeping with international standards, has decided to make the process of purchasing tickets to the match easy and convenient for cricket fans. Users are provided the ease of a virtual box office in their homes, offices and on the go, in a seamless transaction experience. Credit cards, debit cards and cash will be accepted as modes of payment for purchase and delivery of tickets. Delivery options will include courier or a will-call window for pick-up at the venue.

For the will-call pickup option, customers can collect tickets at the venue starting October 12th to October 15th and at PUDA Bhawan, Near Fortis Hospital, Phase 8, Mohali from October 16th to October 21st. It is recommended that tickets be picked up before match days to avoid rush and potential delays. Customers will need to bring the credit/debit card used for the purchase, a valid photo ID, a clear copy of the photo ID and the confirmation page. If sending someone else to collect on their behalf, customers are requested to send an authorization letter in addition to all of the above. The person authorized also needs to carry her/his original photo identification along with a photocopy.

Speaking on the occasion of the launch, Mr. I.S. Bindra, President, PCA commented, “Our goal is to provide access to all cricket fans in and around Punjab and all across India to some world class cricket between India and Australia. To that end, we are facilitating a convenient process for people to purchase tickets and get access to all pertinent information regarding the facilities from the comfort of their home, office or nearby convenient store. Nearly 50% of the tickets for the match will be reserved for the two lowest-priced categories, so the youth of the city and state have the opportunity to witness cricket between two of the world’s greatest teams.”

Neetu Bhatia, Chairman and CEO of KyaZoonga and a former national cricketer herself, said, “Having just successfully completed ticketing for the inaugural DLF-IPL season in Mumbai and Delhi and continuing to bring ease of access to sports fans across the world for the Commonwealth Youth Games, we now hope to bring our world-class ticketing facilities to the people of Punjab. We are proud to be associated with PCA and will continue our endeavor to provide a seamless customer experience.”

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About Punjab Cricket Association (PCA):

The Punjab Cricket Association (PCA) is the governing body for the development and organization of the game of cricket in the State of Punjab and Union Territory of Chandigarh.

The cricketing activities of PCA are well spread in the total area of Punjab and Union Territory. PCA is instrumental in running the coaching and other activities in all major districts like Amritsar, Jalandhar, Patiala, Ludhiana and Chandigarh and other districts like Kapurthala, Hoshiarpur, Bathinda, Faridkot, Ferozepur.

About KyaZoonga:

KyaZoonga (www.KyaZoonga.com) isIndia's first,nation-wide, sports and entertainment ticketing company. Founded in 2006 by Wall Street investment banker Neetu Bhatia, Silicon Valley engineer Akash Bhatia and management consultant Arpita Majumder, KyaZoongabrings together all the major sports and entertainment venues in the country, including sports complexes, cricket stadiums, multiplextheatre chains, and other theatres, under one ticketing roof. KyaZoonga’s mission is to make the sports and entertainment-going experience easy, convenient and fun for the Indian consumer along with several value-added features.KyaZoonga's management team, advisory board and VC backers have a combined experience base of over 100 years in the media, entertainment, Internet and mobile sectors. The company is backed by a $10 billion New York hedge fund that has multiple investments in cutting edge e-media companies.