"Delhi Bazaar by Craft House" opening soon at the swanky T3 terminal at Delhi's Airport
Delhi Bazaar by Craft House will be only Indian store at T3
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Ms Monisha Gupta, President, Craft House
Decor products at Delhi Bazaar
A range of Silk products at Delhi Bazaar
-- Craft House, the luxury lifestyle store having won the mandate and loyalty of visitors to India and discerning locals is now set to unveil 'Delhi Bazaar by Craft House', the exclusive Indian store concept at Delhi's brand new T3 airport terminal. The state-of-the-art integrated terminal T3 at Indira Gandhi International Airport (IGIA) is the second largest terminal in Asia and a new landmark for India. With 'Delhi' as its central theme, the 4000 sq feet store will showcase the best of merchandise India has to offer to world travelers transiting through the T3 terminal.
The Delhi Bazaar, the nouvelle concept by Craft House, is tagged as the biggest Indian profile store at the airport. It will be the only store in the terminal to showcase premium merchandise manufactured and produced in India, displayed in a hassle-free ambience appealing to foreign as well as Indian clientele. Craft House opened its first luxury store at The Metropolitan Hotel, New Delhi in 2000. Monisha Gupta, President Craft House says, "Delhi Bazaar will be a holistic shopping experience for the travelers flying out of the city. We aim to promote India as a concept and will offer products ranging from handicrafts, tea, spices, décor accessories to coffee table books, aroma, spa and spiritual products, ethnic wear etc. A smaller version of Delhi Bazaar will also open at the Domestic Departure of T3 as well." True to its name the 24X7 store will be a bazaar featuring ten shops and will portray several facets of exotic India. In tune with the International trends it will showcase exquisite Indian craftsmanship in an ambiance of trust and confidence. A shopper's delight, it will also feature the famous Indian hand woven pashmina in an array of weaves, colours and prints, designer jewellery in precious gems, a variety in silk accessories, bags and crafts.
Further strengthening the beliefs of its parent store, Delhi Bazaar by Craft House will continue to promote rural artisans and use of eco-friendly material. An ideal blend of the traditional and contemporary India, the strong local knowledge, established infrastructure and passion of the promoter will reflect in the spirit and philosophy of Delhi Bazaar by Craft House.
Notes to Editor
About Craft House
Set up by Monisha Gupta, Craft House, an exclusive luxury store at The Metropolitan Hotel exhibits the colours and crafts of India. Regular visits to different Indian cities and villages have helped develop a product mix and styles that are unique to the brand. Quality products and innovative styles have helped Craft House develop a niche in the market which displays India's rich, vibrant and mystical heritage through ensemble of object d'art. With success of its parent store, Craft House embarked an expansion plan and launched its standalone store at Time Tower, Gurgaon. Its new venture 'Delhi Bazaar by Craft House' is scheduled to open soon at both International and Departure areas of T3. About Monisha Gupta Monisha Gupta, a Master of Business Administration from the University of Missouri Columbia USA, is the founder of Craft House, exclusive luxury stores located at The Metropolitan Hotel, New Delhi and Time Tower, Gurgaon. It was her passion for India, its mystique, spirituality and exotic craft which found an expression when, with the support of her family, she set up this shopper's paradise in 2000. For her learning is a continuous process. First hand interaction with customers from around the globe has been an excellent experience for her. From working on displays, merchandise selection, pricing and logistics and all other aspects of managing Craft House, Monisha has learnt everything. The reason behind the growing popularity of Craft House is its ability to understand the customer, their product preference, buying patterns and to be able to synergize unique products and prices. After the success of Craft House she is now all set to launch a new brand 'Delhi Bazaar by Craft House' at Delhi's latest and world's swankest airport terminal T3.
