NINE FM Partners an Evening of 'Pride'
It was for the first time that Siliguri was witnessing a fashion show by a designer of national repute, Abhishek Dutta, and NINE FM, being the trendsetter, left no stones unturned in promoting and covering the event.
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-- It was a 'Housefull' at Seagram Blender's Pride Evening and the people of Siliguri on seeing the ethereal showstopper Jacqueline Fernandez remarked, 'Jaane Kaahan Se Aayi hein?' NINE FM was the official radio partner to the scintillating evening.
NINE FM since inception has believed in setting trends rather than following them. It was for the first time that Siliguri was witnessing a fashion show by a designer of national repute, Abhishek Dutta, and NINE FM, being the trendsetter, left no stones unturned in promoting and covering the event.
NINE FM did a pre and post promotion of the event. On the day of the event, Jacqueline and the designer Abhishek Dutta visited the studios of NINE and their interview was broadcasted. Live bytes were aired from the venue in the evening which showcased a clothes line which was inspired by a theme like terrorism. From grungy looking dresses to flowing spring/summer dresses the evening was truly scintillating.
"NINE FM is a station which is young, contemporary and it is also a station which does not shirk away from experimenting with new ideas. So any opportunity to be associated with new ideas and new ventures is not wasted by NINE FM. This fashion show was one such instance", remarked Mr. Bobby Gupta, Chief Executive, NINE FM.
