The Nielsen Company press release(s)

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Saturday, 19th Feb 2011

Team India Dominates The Global Social Media Sphere In The Run Up To The World Cup

Bangladesh Beats Stalwarts Sri Lanka And South Africa In Online Buzz More...

Saturday, 5th Feb 2011

Nielsen - India Retains Top Spot On Global Consumer Confidence Index, But Inflation To Affect Discretionary Spends For Some Categories

- Apparel, Out of home Entertainment and investment in Retirement funds to be hit by concerns over inflation - Increasing food prices, work life balance, and job security are major concerns More...

Tuesday, 21st Dec 2010

FMCG Retains Top Spot As Management Graduates Change Their Sectoral Preferences For 2011

The Fast Moving Consumer Goods (FMCG) sector has maintained its status as the industry of choice for the latest batch of management graduates, with 54 percent of students graduating in 2011 voting it their most preferred industry in the latest Nielsen Campus Track-B School Survey. More...

Monday, 1st Nov 2010

Nielsen: Consumer Confidence In India Stays Stable As Global Confidence Declines

Indians emerge the most optimistic globally, intend to allocate a greater share of discretionary expenditure to equities and new technology -Increasing food and utility prices remain a concern More...

Friday, 29th Oct 2010

India Leads Ad Spend Growth across Major Markets in Asia Pacific in Q2 2010: Nielsen

Print leads the charge with a higher share of advertising and the fastest growth rates More...

Thursday, 28th Oct 2010

Nielsen Appoints Justin Sargent, Managing Director - Consumer, India

The Nielsen Company recently announced the appointment of Justin Sargent as the Managing Director for Nielsen India's Consumer Business. Justin will lead Nielsen's consumer businesses (Retail Measurement Services, Consumer Research, BASES, Advance Analytical Consulting) including Client Leadership, Client Service and Product Leadership initiatives. More...

Tuesday, 14th Sep 2010

NM Incite, A Nielsen-Mckinsey Joint Venture To Help Companies Use Social Media Intelligence For Superior Business Performance

Among social media users in India, 3 out of 4 people visit a social networking site at least once a day. The Nielsen Company (Nielsen) and McKinsey & Company (McKinsey) recently announced the India launch of NM Incite, a global joint venture between the two companies. More...

Wednesday, 8th Sep 2010

Family & Friends, The Most Trustworthy Sources For Indians While Shopping Online: Nielsen

85 percent of Indian online consumers intend to make online purchases over the next six months More...

Sunday, 25th Jul 2010

India Tops Nielsen Consumer Confidence Index Yet Again

Increasing food prices continues to be the biggest concern in the second quarter of 2010 More...

Tuesday, 13th Jul 2010

Wine... A Sophisticated And Stylish Drink For Indians: Nielsen

Indians Love Red Wines More Than Any Other Variant; Majority Of Indians Consume Wine Out Of Home More...

Thursday, 8th Jul 2010

World Cup Sponsors Recover From Competitor Ambushes

More...

Tuesday, 6th Jul 2010

Football Fever Dominates Online Discussion: Nielsen

53 million Indians followed the Game on Television -Telecom sector the top advertiser More...

Friday, 2nd Jul 2010

India Leads In Ad Spend Growth Across 12 Major Markets In Asia Pacific: Nielsen

More...

Tuesday, 8th Jun 2010

Television, The Favourite Mode To Follow The FIFA World Cup: Nielsen

World Cup Sponsors Score Huge Global Brand Awareness Sponsorship Investment Pays Off - Even Before Kick-Off More...

Thursday, 3rd Jun 2010

Football Fever Quite High In Cricket Crazy India: Nielsen

One in two people globally will follow FIFA World Cup in South Africa -Brazil overwhelming favourites to win More...