Explocity tie up with BUZ Consulting for DSMG content
Providing content and information on the 23 member malls of the Dubai Shopping Mall Group (DSMG)) during the 65 day Dubai Shopping Festival, Dubai Summer Surprises 2009 (DSS 2009)
Tweet-- Explocity has tied up with BUZ Consulting to provide content and information on the 23 member malls of the Dubai Shopping Mall Group (DSMG)) during the 65 day Dubai Shopping Festival, Dubai Summer Surprises 2009 (DSS 2009). www.dubaimallguide.com.
Explocity has partnered with BUZ, one of Dubai’s leading management consultancy firms, to produce a print product highlighting the profiles of each of the 23 malls as well as what they have on offer in deals and special events for shopper and tourists during DSS. The online addition can be viewed on Explocity's Pagician. In addition, there are weekly online newsletters that will be mailed to a thousand high networth individuals of Dubai.
Said BUZ Consulting's CEO & MD K P Baiju , “The decision to launch a special guide for DSS was made in the context of providing the latest information on deals, offers and events for shoppers in 23 member malls that are participating in DSS. Explocity is well-experienced in the area of providing content for retail and was therefore conceptually prepared to create a print and online product that captured the spirit and dimensions of this shopping extravaganza that attracts tourists from across the globe. The DSMG booklets will be distributed at all major points across Dubai and online, for maximum reach. More strategic initiatives of this kind by DSMG will be explored with similar products in the offering from BUZ and Explocity.”
Added Explocity CEO Ramjee Chandran, “We have been in the business of producing content for the travelling global citizen, as well as residents of major cities in India for two decades. In recent years, we have also made our presence known in Dubai and New York with our print and online city-centric offerings. Signing up with DSMG is an honour and a challenge and have done our very best to showcase this amazing shopping festival in our print and online offerings.”
Notes to Editor
About Explocity
Explocity.com is an aggregation of city-centric portals in New York, Dubai and six cities in India (Bangalore, Mumbai, Delhi, Chennai, Hyderabad, Kolkata). Explocity.com delivers the ultimate city experience through city features, events, movies, useful city information and accurate listings of over 2000 retail establishments in each city under various categories like shopping, eating out, nightlife, hotels, business, sightseeing and more.
Promoted by Ramjee Chandran, Managing Director and Editor-in-Chief, Explocity.com received its first round of funding from ICF Ventures and the second round from Rupert Murdoch's News Corp. Explocity offers you the most comprehensive city content allowing you to get familiar with the city, even before you get there. Plan your stay, choose from the finest restaurants, the most happening nightlife, theatre, drama, and much more.
About Buz
BUZ Consulting is a specialist management consultancy firm set up to assist in the over all development and growth of an organization. It is a consultancy that keeps itself abreast of the latest market trends, brand evolution concepts and image enhancement tools. Promoted by marketing and brand specialist K P Baiju, BUZ Consulting, today, services some of the most respected national and international brands and trade bodies.
BUZ Consulting is a people oriented consultancy that works with the best talent available in the industry. Its resource pool combines ideas, imagination, executional prowess and expertise in branding, marketing and management techniques. With extensive international exposure and knowledge of the luxury segment, Buz team members are experts in their respective areas with a penchant for passion and dedication.
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