Myntra empowers Corporate houses with Brand Stores
Brand store is a one-stop online solution for corporate branded merchandising needs
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-- Myntra.com, India's pioneering company in personalized gifts and products, has launched a new initiative in 'Brand Stores'. This offering enables corporates to plug into an exclusive online platform for all their brand merchandising needs.
A Myntra powered Brand Store is a dedicated online store that allows a company to customise premium branded merchandise and accessories with their logo. Along with marketing, operational and customer support, this offering from Myntra provides great value proposition in terms of discounts on merchandise from top sports and lifestyle brands in the country. These stores are powered by a world-class e-commerce interface which is secure and easy to navigate. Corporate HR, Administration and Marketing teams can choose products starting from basic desktop accessories, apparels, to travel gear, electronics, and other unique promotional products, appropriate for their brand positioning.
Myntra has successfully deployed this solution for many corporate houses including Tech Mahindra, Cable&Wireless Worldwide, and EMC and more than 1 lakh employees collectively across these organizations have access to Myntra powered Brand Stores.
Commenting on the launch, Mr. Mukesh Bansal, CEO of Myntra.com said, "With this launch, Myntra offers the most advanced online brand shop solution in India. This solution will not only aid the internal branding efforts but will also provide significant value to employees by offering deep discounts on top consumer brand products."
These Brand stores also provide a platform for organizations to run successful Rewards & Recognition programs for their employees.
Enquiries for Corporate Brand Stores can be placed by writing to brandshop@myntra.com or by calling Myntra on +91 80 43540101.
For more information, please log onto http://www.myntra.com/groups
Notes to Editor
About Myntra: (www.myntra.com)
Myntra.com is India's largest on demand personalization platform for products, gifts and cool merchandise. Myntra enables individuals and corporates to create their own products by adding content of their choice - photos, graphics, designs, slogans etc. - on a wide range of consumer products. Currently Myntra offers personalized products across 33 product categories and has a Designer Community with over 4000 designers who have contributed to over 35000 designs to the Myntra Design Library. A first to Myntra's credit is powering the Yuvraj Singh Brand Store which is India's first Online Celebrity Merchandise store.
Myntra also has India's largest collection of Corporate Gifting & Promotional Products catalogues catering to the Corporate & Institutional clients. Another Myntra innovation is designing and setting up exclusive Brand Shops for large corporates like Tech Mahindra, ING Vysya, Cable&Wireless Worldwide and EMC.
Myntra was started by a group of IIT / IIM graduates in late 2006 and is headquartered in Bangalore with regional offices in New Delhi & Mumbai. Myntra has been funded by top tier Venture Capital funds like NEA, IDG & Accel Partners.
