Zapak Brings NVIDIA PhysX To Gamers Across India
Visitors to Zapak Gameplexes in 18 Indian cities have been experiencing realistic gaming like never before thanks to NVIDIA PhysX technology
Tweet-- Visitors to Zapak Gameplexes in 18 Indian cities have been experiencing realistic gaming like never before thanks to NVIDIA PhysX technology. Zapak PhysX Experience Centres immerse players in the hottest games like Mirror’s Edge and Cryostasis which use NVIDIA’s physics technology to bring their worlds to life.
NVIDIA PhysX adds a new dimension to gaming by making characters, objects and environments react realistically to the forces acting on them. For total heart-pounding, adrenaline-pumping immersion, the gaming environment has to ‘feel’ as real as possible – nothing breaks the mood like discovering, despite packing enough firepower to take out a small army, your character is powerless against a few boulders blocking the path ahead. With PhysX, those frustrations are a thing of the past – trees blow in the wind, glass shatters and explosions deform the landscape.
Zapak Gameplexes are India’s only iCafes offering a world-class gaming experience, so naturally they have been the first to adopt gaming’s hottest trend. “We pride ourselves on providing the very best gaming experience and that’s exactly what NVIDIA PhysX delivers,” said Rohit Sharma, Chief Operating Officer, Zapak Digital Entertainment Ltd. “Playing isn’t enough – our customers want to be totally immersed in the game, which is why we created these PhysX Experience Centres to provide the ultimate in gaming thrills.”
“Working with Zapak has been a great opportunity for us to bring PhysX technology to a wide audience,” adds NVIDIA’s Nishant Goyal, Sales Manager, South East Asia. “Zapak Gameplexes are one of India’s fastest growing youth entertainment destinations so we’re delighted to be helping them give their visitors an unforgettable taste of PhysX excitement.”
For more information, go to www.nvidia.in/physx.
Notes to Editor
About NVIDIA
NVIDIA (Nasdaq: NVDA) is the world leader in visual computing technologies and the inventor of the GPU, a high-performance processor which generates breathtaking, interactive graphics on workstations, personal computers, game consoles, and mobile devices. NVIDIA serves the entertainment and consumer market with its GeForce® products, the professional design and visualisation market with its Quadro® products, and the high-performance computing market with its Tesla™ products. NVIDIA is headquartered in Santa Clara, Calif. and has offices throughout Asia, Europe, and the Americas. For more information, visit www.nvidia.in