ESET'S New Antivirus TechnologyTo Focus for SMBs and Enterprises in India
To deliver the most advanced security solutions, ESET says it incorporates ThreatSense technology to tackle the sophisticated cyber attacks. The latest version 4 also includes advanced self-defense technology that protects against malware designed to disable antivirus or anti-malware solutions that leave the user completely unprotected.
Tweet-- ESET claims that it is now aggressively targeting SMBs and enterprise accounts in India. With a predominant focus for SOHOs, the security vendor is now shifting gears to offer comprehensive security solutions for SMBs and enterprises. Latest News "With growing internet and computers penetration in India, the time is perfect to expand across bigger networks with multiple users. We plan to double our sales in India this year over last year revenues," said Parvinder Walia, Channel Manager Marketing - APAC, ESET. "The technology has always been core to our business success. As a pioneer of this technology, we continue to lead the industry in proactive threat detection against evolving cyber threats," he added. The latest business editions of versions of ESET NOD32 Antivirus 4 and ESET Smart Security 4 feature a full-range of management capabilities including support for high-end databases, fine-grained control of endpoint security, and even greater scalability for large, dispersed networks. "These unique features are crucial for enterprise networks with increased incidents of security attacks on corporate. However, we do continue to target SOHOs as well through a well developed channel ecosystem, he said.
To deliver the most advanced security solutions, ESET says it incorporates ThreatSense technology to tackle the sophisticated cyber attacks. The latest version 4 also includes advanced self-defense technology that protects against malware designed to disable antivirus or anti-malware solutions that leave the user completely unprotected. “Together, these new features enable consumers and businesses to proactively block most new malware attacks before they can compromise systems to damage or steal data,” he said. The additional features further improve threat prevention, detection and management like business-class interoperability and management, power conservation, improved self-defense technology and user-friendly interface.
ESS Software Distribution & Consulting, exclusive distributors of ESET products in India, is fast expanding ESET presence in enterprise as well as SOHO consumer base. Amit Misra, Managing Director, ESS Software Distribution& Consulting informed,” We are planning for channel business development programs for India which includes basic product trainings for channel partners, their technical support engineers as well as sales staff. We are planning marketing activities across major cities and upcountry market, with our local business partners, which are growing at a very good rate.”
Road shows, seminars and BTL activities by ESET and ESS will help in generating brand awareness and create confidence in its potential end users as well as corporate customers. “By continuing our tradition of delivering maximum protection with minimum overhead, we increase efficiency and decrease total cost of ownership for enterprise customers,” said Walia.
Notes to Editor
ESET develops antivirus software and security solutions that deliver instant comprehensive protection against evolving computer security threats. Sold worldwide in more than 160 countries, ESET’s elegant, proven security solutions provide simple yet unparalleled threat protection and offer customer peace of mind with the minimum amount of effort.
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