Essen RFID (Indian OEM) enters into a partnership agreement with Bartronics India to address RFID opportunities in UHF space
Bartronics shall feature Essen RFID's Integrated UHF reader "XtennaPlusTM" in its product portfolio & shall also target joint opportunities emanating in the UHF space in India & other overseas markets
Tweet-- Essen RFID today announced that it has entered into a partnership agreement with Bartronics, one of India’s largest Bar Code & RFID company. Under the agreed terms & conditions for the partnership, Bartronics shall procure Essen RFID’s UHF integrated reader “XtennaPlusTM” as part of its R&D centre. It shall also feature the UHF integrated reader “XtennaPlusTM” in its RFID product catalog.
Commenting on this development, Essen RFID’s Sr.BD Manager, Shrinivas Shikaripurkar said “We are extremely pleased of entering into a partnership agreement with Bartronics India. We believe that Bartronics is a pioneer in the field of AIDC technologies & this synergistic agreement in the UHF RFID space shall be of tremendous mutual benefit to both the organisations. I am confident that we shall be able to jointly strategise & address large opportunities emanating in the RFID space across sectors in India as well as overseas markets”
Bartronics Chief Scientific Officer Srinivasa Parasa said “I have personally seen the demo of Essen’s integrated reader XtennaTM & am convinced about the technical merits of XtennaTM over standard RFID readers available in the indigenously developed reader marketplace. This agreement is a win-win proposition for both Bartronics as well as Essen & will go a long way in strengthening the existing synergies between the 2 organizations in the UHF RFID market & will also result in a better solution delivery mechanism for UHF RFID market”
Essen which launched its RFID device “XtennaTM” last year in April is an Indian OEM headquartered at Nariman Point, Mumbai & has successfully demonstrated its RFID modules for a) People tracking, b) Asset Tracking, c) Livestock Tracking & d) Document Tracking. The integrated reader cum antenna module “XtennaTM” has been successfully implemented for Retail, Realty, Defence & Hospitality sectors in India & overseas markets.
Essen’s XtennaTM covers RFID bands across the EU, USA, China, Korea & India through models that operate in the 865-870 MHz, 902-928 MHz, 840–844 MHz, spectrum respectively. Its advanced RFID reader has dynamic multi-protocol capability that is fully compliant with future standards. Along with superior tag reading performance (upto 50 feet) that not only supports Dense Reader Mode but also overcomes multiple sources of signal interference.
One of the Unique Selling Proposition is its ability to be also used in remote locations and over long distances without signal deterioration. By using Power-over-Ethernet (PoE) for transmission and converting sensitive analog RF signals to digital at source, XtennaTM eliminates any scope of loss or deterioration during data transmission.
XtennaTM’s advantage over an ordinary RF cable is multifold. XtennaTM requires an inexpensive CAT-6 cable that can carry 48V DC power simultaneously along with data. Unlike the RF cable’s sensitive analog signal, XtennaTM provides a stable digital transmission. Moreover, RF cable has a limited distance of upto 20 ft before signal deterioration. With XtennaTM, this is offset as the distance between XtennaTM & PoE switch can now be enhanced to 330ft without loss.
Essen has a patent pending with the US & Indian Patent Offices. Essen has partnered with some of the leading players both in India as well as global firms operating in the RFID applications space.
Essen’s XtennaTM is available in two versions namely a Pilot Project Kit & a Mini-pilot project kit & is available directly through Essen Mumbai or through its list of global affiliates spread across US & EU.
Notes to Editor
ABOUTESSEN RFID
Essen RFID is a leading RFID OEM provider. Headquartered in the Central Business District of Mumbai, Essen RFID has key partnerships with some of the largest IT service providers operating in the RFID space. For more details, visit the website www.essenrfid.com
ABOUT BARTRONICS
Incorporated in 1990, Bartronics is a Hyderabad based company that started with providing solutions in Bar Coding, one of the oldest AIDC technologies, RFID, POS, Smart Cards working as AIDC division, RFID division, Smart Card Division and Retail-IT division in separate.
Our knowledge of products, technologies, implementation skills and understanding of the market place make us a dominant player in the domestic markets, and help us share exclusive relationships with many of the leading vendors in the world. We keep ourselves abreast with the latest advances of our partners for the benefit of our customers.