Ekta Choudhary - Miss India Universe 2009, Calls For Action Against Cervical Cancer
Eight Women Die Every Waking hour In India Due To Cervical Cancer
Tweet-- Ekta Choudhary – Miss India Universe 2009 supporting the Fight Against Cervical Cancer (FACC) today called for immediate action against cervical cancer and urged women to go in for regular check-ups and pap smears. Statistics indicate Cervical Cancer kills eight women every waking hour in India. FACC is a CSR initiative of The PRactice, a leading communications consulting firm that aims to generate awareness about cervical cancer amongst the Indian masses and encourage women to get pap smears. On the occasion of Mother’s Day (May 10, 2009), this campaign is also supported by the Fortis Group of hospitals who will provide pap smears at discounted prices.
Cervical cancer is the most common cancer in Indian women. According to WHO estimates, every year 132,082 women are diagnosed with cancer and 74,118 women die from this disease. Currently there are about 365.71 million aged over 15 years and each one of them is at the risk of contracting this cancer. Globally it affects 500,000 women and a fifth of them reside in India. The Pap smear can be the greatest defense against cervical cancer. The Pap smear can detect cervical changes early before they turn into cancer.
Ekta Choudhary - Miss India Universe 2009, said, “Cervical cancer is a danger to the growth of our society. Women being the nurturer need to be protected from this danger; due to lack of knowledge a large number of women are suffering from deadly diseases like cervical cancer. For the future of our country we must educate our fellow sisters about the dangers of cervical cancer. Only when we come together to protect and help each other we can make a difference. Precaution is better than cure, lets educate ourselves for a better future .We owe it to ourselves .Let us join hands together to save the ones who are the reason for our existence. Get a Pap smear test now. A gynaecologist should be your best friend for the rest of your life.”
On the occasion of Mothers Day, May 10, 2009 Fortis La Femme, GK- II and Fortis Flt. Lt. Rajan Dhall Hospital Vasant Kunj are offering pap smears at a discounted rate of Rs. 240 a test.
“As a centre dedicated to womens' health, we are doing our bit to create awareness on cervical cancer. A simple test like pap smear can help detect this disease that is taking upto 70,000 lives a year. We will initiate talks on cervical cancer in schools, colleges and other ladies organisations to promote awareness. We are also offering a discounted price on Pap smear on Mothers' Day” said Gurrit Kaur, Facility Director, Fortis La Femme.
Sunil Kapur, Head-Sales & Marketing, Flt. Lt. Rajan Dhall Hospital, Vasant Kunj, said: “Cervical Cancer is a silent killer in India. Due to the low levels of awareness in India, 8 women dying every waking hour due to cervical cancer. These statistics should prompt Indian women to regularly visit their gynaecologist and get pap smears. As a tribute to mothers', Fortis Flt. Lt. Rajan Dhall Hospital, Vasant Kunj supports the fight against cervical cancer and will be offering pap smears at a discounted rate on Mothers’ Day, May 10, 2009.”
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Notes to Editor
About The PRactice:
FACC: Fight Against Cervical Cancer is a CSR initiative of The PRactice. The mission of the campaign is to create awareness amongst the masses and protect women against cervical cancer. The PRactice is one of the foremost PR firms in India with domain focus on Healthcare, Technology and Consumer communications. The PRactice has consistently built a reputation around sound strategy, operational excellence, effective execution and the philosophy of growth through retention. The firm today has offices in Delhi, Bangalore and Mumbai.
About Fortis La Femme, GK II:
Fortis La Femme - A unique facility, dedicated to the healthcare of a woman; spanning her entire life, from birth to post menopause because her needs are very special. The medical care at Fortis La Femme is inspired by a core belief that a woman is a very special person, in body and mind, and that the best healthcare for her emerges from a deep understanding of her physiology, emotions, aspirations and anxieties. We aim to be her health comfort zone.
About Fortis Flt. Lt. Rajan Dhall Hospital, Vasant Kunj:
Fortis Flt. Lt. Rajan Dhall Hospital (FFLRDH), like every other Fortis hospital, is a manifestation of the founder's vision of "creating a world-class integrated healthcare delivery system in India, entailing the finest medical skills combined with compassionate patient care". From the pursuit of this mission emanates a passion to excel. Located at South Delhi's biggest residential complex-Vasant Kunj, Fortis Flt. Lt. Rajan Dhall Hospital, currently has 6 operating theaters and 107 operational inpatient beds, with installed capacity for up to 200 beds and spread over an area of 1,50,000 sq. ft, brings a wealth of medical expertise with the finest talents amongst doctors, nurses, technicians and management professionals in an environment that enables them to deliver the highest quality of healthcare through state-of-the art facilities that aims to leave no stone unturned in perfecting ever enhancing patient centric care. Enhanced by the warmth & care of the professionally trained nurses and housekeeping staff, Fortis Hospital at Vasant Kunj recreates the comfortable ambience of home within its four walls.