Its executive chairman Dr Lim Yew Keng said the company had successfully penetrated the China market and was now concentrating on South Asian countries like Bangladesh, India, Pakistan and Sri Lanka.

"But now our priority is India and we are looking at the possibility of setting up a flagship outlet in India," said Lim who was attending the India Franchise Expo 2008 at New Delhi here. India Franchise Expo is a gateway for global companies. The exhibition is organised by the Franchising Association of India (www.fai.co.in) and is supported by several international franchise bodies and is.

"India is one of the fastest growing countries in the world and with a huge population, so the potential is there," he told Bernama.

Lim, who is also the company's international marketing director, said Beaubelle, with one of the top 10 well-known brands in Malaysia, would focus on the upmarket segment in growing cities like Chennai, Delhi and Mumbai.

According to him, international brand names are increasingly popular among Indian women, who are becoming more conscious of their health and appearance.

"At one time the whole market was dominated by Chanel, which held more than 80 percent of the market share but the situation has changed now," he said.

"In recent years the Indian government has allowed the importation of foreign cosmetics and there is lot of potential for us to come in.".
The company, which made its international debut in 1993, has a complete line-up of beauty care system, from skin and body care products to spa and training in beauty care.

Beaubelle has two business operation hubs -- in Switzerland where research and development are carried out while its products are manufactured in Malaysia. For more details about forthcoming exhibitions, please visit www.fai.co.in

- End -

The Franchising Association of India is a Membership Organisation of Franchisors, Franchisees, Vendors, Consultants, Financial Institutions and Students and others. Our services are dedicated to provide a one-stop shopping experience for franchising business and with membership of the prestigious World Franchise Council we have ongoing access to knowledge of the World accepted best practice related to Franchising in different areas of business activity as also networking contacts with the WFC member Franchising Associations in different parts of the world for generating new business opportunities for Indian entrepreneurs.

In recognition of the increasing role of franchising in the market place and the very beneficial positive contributions of franchising to the Indian economy, the franchisor and franchisee members of the FAI believe that franchising must reflect the highest principles and standards of fair business practices.

Mission
Tap the vast entrepreneurial energy available in the country by promoting the concept and practice of franchising in India.

Objectives
- Exchange and safeguard the business environment for franchising, both with regard to franchisors and franchisees
- Act as the resource centre for current and prospective franchisors, franchisees, the media and the Government.
- Disseminate knowledge to promote the concept of 'franchising' and propagate it as a healthy business practice.
- Establish a forum for discussion and deliberation on Franchising related matters and problems and help promote the interest of members by organising seminars, conferences and meetings.

Activities
To work towards achievement of the above mission and objectives our activities will include:
- Creation of appropriate forums for discussion of issues and problems related to Franchising.
- International linkages to promote - bringing in of foreign frachisors and best practice for doing business in India through Marketing India at International Expos and otherwise.
- Make representations to the Government with regard to legislative and other measures affecting the promotion of concept and practice of Franchising.
- Encouraging Bank and Venture Capital funding for franchisees.
-Publication of Franchising Successes
- Creation of India's most comprehensive Online Franchise Directory - which helps franchisors promote their business's and attract new franchisees.

For more information about FAI, please visit www.fai.co.in