Mary Kay Cosmetics India Pvt Ltd., one of the world’s largest direct sellers of skin care and color cosmetics, announced to open its 1st Beauty Centre in Mumbai, the fashion capital of India in the month of September, 2008. Mary Kay India is headquartered in Gurgaon, with a Beauty Center in Delhi’s fashionable Rectangle-1 Mall in Saket.

Mary Kay also announced expansion of its India portfolio by introducing the latest Global Color Cosmetics range.

With the company’s mission to enrich women’s lives, Mary Kay India launched the internationally acclaimed “Model Of Beauty” search campaign. Mary Kay believes that every woman is a “Model of Beauty”- Beautiful from the “inside out”. Through this search Mary Kay will recognize ordinary women who are actually extraordinary because they excel and inspire others in their role as daughter, wife, mother, professional, home-maker etc.

The judges of the Model Hunt are Hina Nagarajan, Country Manager, Mary Kay India; Dr. Kiran Bedi, Founder Chairperson NGO Navjyoti; Sameer Parekh, Celebrity Photographer and Gopika Pillai, Celebrity Make-up artist. Results of the “Model of Beauty” search would be declared in January 2009.

K.K.Chua President Mary Kay APAC, said, "I am happy to be back again to see Mary Kay India expanding and opening the 1st Beauty Centre in Mumbai. “ While launching the Color range he added ‘

“Mary Kay products are tailor made for the modern and stylish women who want color products that look fabulous on their skin - and that are good for their skin too. Globally we have got terrific response and I am confident that the Indian market will be far ahead. "

On the occasion, Mary Kay Cosmetics India took a pledge to donate the proceeds from the “Beauty That Counts” Apple Berry Lipstick campaign to Dr.Kiran Bedi’s NGO - Navjyoti India Foundation, which works for empowerment of women and helps them become self sustainable. As a part of this campaign from July 1st – Dec 31st 2008, Mary Kay India will donate 100% of its net profits from the sale of Mary Kay Crème Lipstick Apple Berry to Navjyoti India Foundation to support computer literacy for the underprivileged girls. This is yet another initiative by Mary Kay India towards Enriching Women’s Lives.

For the occasion, Magsaysay Laureate Kiran Bedi, Founder Chairperson Navjyoti India Foundation said, “We at Navjyoti value Mary Kay’s support. The campaign started by Mary Kay will go a long way in making a difference in the lives of underprivileged women and children.”

Hina Nagarajan, Country Manager, Mary Kay India, said, "Today, as we open our 1st Beauty Centre in Mumbai, we would like to thank our consultants and customers who have faith in us. We at Mary Kay are committed to enrich the lives of women in every way including our association with Dr.Kiran Bedi’s NGO Navjyoti Foundation.” Hina further added “We are very excited to expand our portfolio, as the demand for our products is ever growing. The “Model of Beauty" search is a unique platform for women from all walks of life to demonstrate their inner beauty – a dimension we celebrate at Mary Kay.”

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About Mary Kay Inc.:

Mary Kay Inc. is one of the largest direct sellers of quality skin care and color cosmetics in the world. Mary Kay World Headquarters are located in the Dallas suburb of Addison, Texas. The company was created from one woman’s desire to enrich women’s lives.

Worldwide, more than 1.8 million Independent Beauty Consultants currently own their own Mary Kay businesses in more than 35 global markets spread across five continents. Mary Kay develops, tests, manufactures and packages the majority of its own products at its state-of-the-art plants in Dallas and China. During a typical year, Mary Kay performs more than 300,000 tests to ensure the safety and efficacy of its products.

Privately held Mary Kay Inc. anticipates investing approximately $20 million USD in India over the next five years. Mary Kay India’s headquarter are in Gurgaon, with a Beauty Center in Delhi’s fashionable Rectangle-1 Mall in Saket.

Mary Kay's search begins for a “Model of Beauty”

Mary Kay “Model of Beauty” Search

Aug. 1st – Oct. 31st 2008

Mary Kay Inc., one of the world’s largest direct sellers of skin care and color cosmetics, is running a search for a “Model Of Beauty” in India.

Mary Kay Ash, founder of Mary Kay Cosmetics Inc. had a firm belief that every woman is a "model of beauty" and that every woman is beautiful from “inside out”.

Mary Kay, the company, believes that this aspect of a woman deserves to be celebrated and has announced the search for Mary Kay’s “Model of beauty” to celebrate and recognize these extra-ordinary women who make and live life beautifully.

To enter, consumers just have to contact a Mary Kay Independent Beauty Consultant for a free skin care and make up consultation. At the time of consultation, Mary Kay Independent Beauty Consultant will take before and after make up photographs of the person. In addition to the before and after photograph, the consumer has to also complete the slogan describing “I feel like a model of beauty when I . . .” in 50 words or less.

The campaign runs from 1st August 2008 to 31st October 2008.The judges will be from varied walks of life including Dr. Kiran Bedi; Renowned Make-up Artist Gopika Pillai; Celebrity Photographer Mr. Sameer Parekh & Mary Kay India’s Country Manager Ms. Hina Nagarajan.

Four grand-prize winners will receive a trip to Mumbai for a professional makeover and photo shoot and a Rs. 10, 000 shopping voucher each. The winners will be featured in 2009 edition of the Mary Kay Catalogue – “The Look”. They may also get selected to represent any one of our product categories –Mary Kay Botanical, PureWhite™ , TimeWise™, Mary Kay™ Colors.

Also, in honor of Mary Kay’s 45th anniversary, 45 other winners will get gift hampers of exciting Mary Kay Body Care products.