Streax Head Turner

An HRI initiative towards Hair Styling

Mumbai, Maha, IND, 2007-10-20 20:53:36 (IndiaPRwire.com)

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Having pioneered in manufacturing and marketing of Hair Care products for over five decades thoroughly backed with Research and Development, Hygienic Research Institute [HRI] has written its name in golden letters in the minds of consumers in India and many countries abroad. Having been successful in offering “quality products at affordable price”, HRI now forays into the highly sensitive Hair Care service industry with the opening of its first Hair Styling Studio at Oshiwara, Andheri West in the name of STREAX HEAD TURNER.

STREAX Hair Colour has already registered its footprints in its segment capturing above 10% market share in terms of quantity [Source : Nielsen Data] in a very short span of 3 years and the firm strongly believe that it was made possible only with its commitment to quality. Having on board, the Fashion Diva Malaika Arora Khan as its BRAND AMBASSADOR, steady growth is forecasted in the years to come.

CEO Mr. Manish K. Chhabra is confident that STREAX HEAD TURNER also will standout in its category and shall soon spread its wings to offer its services across the country that include Hair Cuts, hair extensions, re-bonding, straightening, perming, spa treatment, deep conditioning treatment, nail art and much more. Renowned hair stylist Bobby Pruti is the consultant to the salon and will add her expertise in the services offered. The Hair Styling Studio is also coupled with a professional Hair Care Academy that offers courses on latest techniques in Hair Styling and personal grooming. With the much aggressive younger brother Ashish K. Chhabra heading its advertisement and brand promotion activities, the firm’s new venture STREAX HEAD TURNER is expected to take a faster pace of growth. He is expressively excited about the new venture and says “the magnificent blend of proudly Indian brand STREAX and the gorgeous woman of our time MALAIKA will undoubtedly draw beauty conscious customers to this new initiative”.

The design, colour scheme and ambiance of the all new STREAX HEAD TURNER Hair Styling Studio is a creation to provide utmost comfort to its valued Customers and in the words of the CEO, Mr.Manish K. Chhabra, “STREAX HEAD TURNER aims to provide utmost customer satisfaction by offering high quality services to the taste of its customers. Beauty will be redefined in the real sense of the term. With healthy and perfectly coloured hairs the modern Rapunzels will look drop dead gorgeous. Not only glamour but their new look will add to their confidence also.”

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