Keeping its promise to reach out to the Indian Cinema fans, IIFA this year has come with a unique concept to enable Indian Cine fans experience stardom in a unique way. IIFA will now be lending its stamp of authenticity and authority to a diverse range of Indian Cinema collectibles and memorabilia, devouring the Indian Cinema addicts.

IIFA has partnered with eBay, the World’s Online Market Place with a global footprint in 39 markets worldwide. IIFA, through eBay, will auction celebrity experiences bringing to life the dreams of millions of Indian film aficionados across the world, which would be made available to them at a click of a button.

Currently, IIFA will be auctioning three experiences for the upcoming IIFA Weekend 2008 Bangkok. The bidders have to try and outbid each other and the person with the highest bid will be declared the winner of the auction.

IIFA Experiences on auction currently:

· Photo-opp with Sarkar Raj cast: A chance to get one’s picture clicked with the First Family of the Indian Film Fraternity, the Bachchan’s. A photograph with Amitabh Bachchan, Abhishek Bachchan and Aishwarya Rai Bachchan at the green carpet of the IDEA IIFA World Premiere 2008. Bidding starts @ Re 1.

· Walk the Green Carpet: An opportunity to walk the esteemed Green Carpet with the celluloid screen’s stars at the coveted IDEA IIFA Awards 2008. Bidding starts @ Re 1.

· Front row seats at the IDEA IIFA awards: Two tickets for the front row for the much-awaited IDEA IIFA Award 2008 Bangkok at Thailand’s main attraction, Siam Niramit. Bidding starts@ Rs. 20,00,000.

Indian Cinema fans can log to either http://www.ebay.in/ or http://www.iifabuzz.com/ to seize this first ever opportunity to “experience stardom”, personally.

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The International Indian Film Academy (IIFA) was initiated in 2000 with the aim to celebrate Indian Cinema across the globe and in the process build bridges, bringing the world closer together.

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