mjunction and Team India bat for VAANI
straightline.in, mjunction's online shopping portal, opens bids for the eAuction of exclusively autographed cricket gear belonging to the Indian national cricket team in aid of hearing-impaired children; mjunction announces the commencement of B2C eAuction services at straightline.in, with the 'not-for-profit' online auction of Indian cricketers' memorabilia from the recently concluded Test series and current matches against Sri Lanka
Tweet-- After having conducted some of the most unique and biggest online auctions in the B2B market space covering industries like steel, coal, automobiles, real estate to name a few, mjunction services limited, the country's largest eCommerce company, today announced 'Action2Auction' - an online auction of exclusive memorabilia of the Indian cricket team at www.straightline.in in support of hearing impaired children. The memorabilia available for bidding at straightline.in from December 22, 2009 comprises actual gear worn by the cricketers in the recently concluded Test series and the test matches played during India's tour of Sri Lanka. The players have personally autographed these souvenirs, which include batting gloves of the legendary Sachin Tendulkar, batting pads and jersey of the current Team India captain MS Dhoni and rising cricket talent Suresh Raina's jersey and gloves.
The online bidding at www.straightline.in starting on and from Dec 22, 2009 and continuing till Dec 28, 2009, aims to raise funds for VAANI Deaf Children's Foundation - benefiting the hearing-impaired children in India.
Speaking at the press conference, Mr. Viresh Oberoi, Managing Director, mjunction services limited, said "As India's largest eCommerce company, we execute numerous business transactions every day, creating value for our customers across diverse industries by bringing in the efficiency, transparency and convenience of eCommerce. This occasion is special; it is an opportunity for us to empower young and special lives through VAANI and re-affirm our strong values of sound corporate ethics and best practices. On a lighter note, I call upon every Indian to capture a part of her cricketing history by bidding @ www.straightline.in, thereby enabling a bright future for the hearing impaired children and their families."
How to bid online for cricket memorabilia:
- Log on to www.straightline.in
- Click Auction for Charity link from the Category list to reach Cricket memorabilia listing page
- Process: Forward Auction English 'No Ties' model in which the initial price starts low and is bid up by successive bidders.
- The start bid price of each item will be displayed on the site for the memorabilia on sale.
- The buyers will bid at prices which will be multiples of the bid increment.
- The bidder can change his/her maximum bid amount at any time during the bid.
- To protect buyers identity, only the bid price will be visible to the buyers and the buyers name will not be displayed.
Ms. Brinda Crishna, Director, VAANI commented: "Hearing-impaired children often face a complete disconnect from the world around them and feel totally isolated. VAANI as an organisation attempts to understand this complex disability and educate parents and teachers and create awareness amongst people in the society, about what needs to be done for the healthy and inclusive development of a deaf child. We are extremely pleased and grateful for the support extended to us by Mr. Arun Lal, the entire Indian Cricket Team and our online auction partner - mjunction, for providing us a unique platform like straightline.in. The online auction conducted will help our cause of raising funds for these special children. It will help us in overcoming geographical barriers and enable us to reach out to people across the country and generate further support for the cause."
Former Indian cricketer and notable commentator in the international cricket circuit, Mr. Arul Lal who facilitated the entire program, was also present to encourage and support the cause.
Commenting on this initiative Mr. Arun Lal said: "I am very happy to help and support VAANI. I am excited and look forward to the online auction to see how this cricket crazy nation will bid for some prized mementos of their heroes. My special thanks to mjunction and straightline.in who have helped further the cause as also enabled us to reach out to every Indian through their online platform. I appeal to all to bid and to win and in turn help the deaf children find a voice."
www.straightline.in is mjunction's eRetail initiative which made its debut in October this year. Backed by one of the most advanced technological platforms provided by CTS and IBM, straightline provides world-class online shopping experience for consumers across the country.
Foraying further into the eRetail sphere, the online auction of cricketers' memorabilia also marks the launch of eAuction services at straightline.in. The new service at straightline.in will enable online auction of surplus retail products and commodities of various manufacturers and sellers.
This 'not-for-profit' eAuction is being conducted in the same spirit with which mjunction has promoted and nurtured its CSR initiative ejunction, which aims to empower under-privileged people through basic computer education and the Internet. ejunction is a trust run by mjunction which conducts special sessions for under-privileged sections of the society and differently abled students, wherein such students are trained on IT knowledge application in the workplace. This initiative is led by mjunction employees and is totally free of cost. Within the past one and half years, 15 batches with over 600 students have successfully completed the Basic Course in Computer education out of which 65 (or 13%) have been SC/ST youth.
About VAANI: VAANI Deaf Children's Foundation registered on the 9th August 2005, works as a Trust with a presence in seven states of India - West Bengal, Assam, Meghalaya, Mizoram, Maharashtra, Karnataka and Gujarat. Its head office is in Kolkata and there is a state office in Guwahati. Its model of service delivery is unique as it works in partnerships with existing agencies in the disability sector and strengthens their capacity to reach out to young deaf children and their families. This ensures that it reaches out to more hearing impaired children in India and addresses the issues of those who are still not attended. It provides training to families, teachers and community workers from local groups, ensuring sustainability of its interventions from the very beginning of the programme. VAANI also conducts workshops on social and emotional needs for parents of deaf children and help parents accept their children's disability.
Notes to Editor
About straightline.in: Launched in October 2009, straightline.in marked mjunction's foray into the B2C retail space. The online shopping portal provides a simple, transparent, complete and cost-effective shopping experience to consumers and sells a complete range of home products across various categories like Books, Kitchen Appliances, Home Electronics, Computers/ Peripherals/ Software, Home décor, Consumer durables, Personal and health care products, gifts and toys etc. All transactions are secured by VeriSign's Standard Sockets Layer (SSL) Technology and have a tie-up with ICICI Bank, Citibank & Bill Desk, which ensures complete ePayment solutions for buyers. It also provides last-mile delivery of goods to customers' premises through Drive India Enterprise Solution Limited (DIESL).straightline.in provides the eRetail experience to consumers from 644 cities covering about 5000 pin codes, with plans to extend services to all rural areas of India covering 10,000 pin codes. They have created a scalable ecommerce infrastructure deployed by Cognizant Technology Solutions (CTS) using COTS IBM WebSphere Commerce Suite to ensure faster delivery, enabling a consumer to close a shopping deal in just 3 minutes.
About mjunction services limited (www.mjunction.in): mjunction, founded in Febuary 2001, offers a wide range of e-Selling, e-Sourcing, e-Finance and knowledge services across diverse industry verticals that empower businesses with greater process efficiencies. mjunction is today not only India's largest e-Commerce company (having e-Transacted worth over Rs. 52,000 Crores till date) but also runs the world's largest e-Marketplace for steel. Business volume of the company in terms of Transaction Value has soared from Rs 94.35 crores in FY'02 to Rs. 14,393 Crores in FY'09, registering a spectacular CAGR of 105%. mjunction has service offerings spanning the entire e-Commerce spectrum and operates through - metaljunction.in, buyjunction.in, coaljunction.in, autojunction.in, straightline.in, valuejunction.in, financejunction.in and mjunctionedge.
mjunction is a ISO 9001:2000, ISO 27001 and CMMI Level 3 certified company.
Action2Auction: A charitable Auction of prized Cricket Memorabilia - an Auction for a cause
Bid & Buy @ www.straightline.in
* Sachin Tendulkar's Batting Gloves - Personally autographed by the legendary batsman Sachin Ramesh Tendulkar, the batting gloves were worn during the overseas India - Sri Lanka tour in early 2009 .India had won the series handsomely and stellar performances from Yuvraj, Dhoni and Gambhir had made India proud.
* M.S Dhoni's Wicket Keeping Pads - Personally autographed by M. S Dhoni, these pads were worn by the Indian cricket captain during the overseas India - Sri Lanka tour in early 2009 .India had won the series handsomely and stellar performances from Yuvraj , Dhoni and Gambhir had made India proud .
* Rahul Dravid's India Team T-Shirt - Personally autographed by Rahul Dravid, the T-Shirt was worn by "The Wall" during the overseas India - Sri Lanka tour in early 2009 .India had won the series handsomely and stellar performances from Yuvraj, Dhoni and Gambhir had made India proud.
* Suresh Raina's India Team T-Shirt Personally autographed by Suresh Raina, the T-Shirt was worn during the overseas India - Sri Lanka tour in early 2009 .India had won the series handsomely and stellar performances from Yuvraj, Dhoni and Gambhir had made India proud.
* Suresh Raina's Batting Gloves - Personally autographed by one of the upcoming and explosive batsman Suresh Raina, the batting gloves were worn during the overseas India - Sri Lanka tour in early 2009 .India had won the series handsomely and stellar performances from Yuvraj, Dhoni and Gambhir had made India proud.