The allure of diamonds — eternal, timeless and exquisite has always mesmerised women. This is the season for diamonds and with most customers opting for diamond jewellery, the 'up to 25 per cent off' Tanishq diamonds offer will be the answer to many customers' jewellery shopping and gifting dilemma.

The 'up to 25 per cent' off offer by Tanishq is a unique opportunity for every Indian woman to buy the Tanishq jewellery piece that she has been eyeing. This attractive offer has been introduced to benefit the customers and provide them with the best price and product options. Tanishq has been known to be a jeweller who has created excitement in the minds of Indian woman by innovative collection launches and unique consumer offers. The 'up to 25 per cent off' offer starting from January 20 to February 28, is another such unique offering from Tanishq.

Tanishq diamond jewellery is an ode to the woman of today, catering to her style to celebrate the beauty and spirit of the Indian woman in this fast paced modern era. The range of earrings, bracelets, neckwear and finger rings, set in beautiful floral and geometric motifs created by Tanishq will be the ideal fit for the winter bride and the Valentine sweetheart.

The fluid grace of sparkling diamonds set in 18kt gold that captures the celebratory mood of the season and can be bought to indulge the cherished daughter on her big day or gifted to your loved one to watch the sheer joy in her eyes. The versatility of diamond makes it an appropriate accessory to suit a wide range of colourful ensemble. A flawless diamond can elevate the grandeur of any outfit to make it timeless, chic and classic. So, this season step out in style with nature's rare gift set to perfection by Tanishq to build the mood and raise the party spirits.

Affordably priced from Rs 2,500/- onwards the Tanishq range of diamond jewellery is the ideal accessory for the woman who wishes to make her mark. So this season make Tanishq's discount offer the excuse to indulge in the timeless beauty of diamonds and bring home a best friend for life.

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Titan Industries is India's leading manufacturer of watches and jewellery and the world's sixth largest manufacturer brand of watches. Established in 1984 as a joint venture between the Tata Group and the Tamil Nadu Industrial Development Corporation, the company transformed the Indian watch market, offering quartz technology with international styling, manufactured at its state-of-the-art factory at Hosur, Tamil Nadu. In 1995, the company diversified into jewellery under the brand Tanishq.

Leveraging its understanding of different segments in the watch market, the company launched a second independent watch brand — Sonata — as a value brand to those seeking to buy functionally styled watches at affordable prices. It also entered the segment of premium fashion watches by acquiring a license for global brands such as

Tommy Hilfiger. Titan has also diversified into fashion eyewear with its Fastrack Eye Gear sunglasses. Further, Titan leveraged its manufacturing competencies and branched into precision engineering products and machine building in 2003.