SAP India achieves stellar performance in 2006

Signs a record number of 498 new customers- a growth of 176% YoY - Achieves breakthrough wins across new verticals and emerging solutions

Bangalore, Karnataka, February 19, 2007 /India PRwire/ -- SAP India, the leading provider of business software solutions, today announced broad based growth, significant milestones and key initiatives in the Indian market. Year 2006 saw SAP India consolidating its market leadership - especially the Small& Midsize Enterprises (SME) segment in India - and extending its leadership to new verticals and market segments.

In 2006, SAP achieved a record breaking number of new wins with 498 Indian enterprises choosing SAP as their preferred business software solution – more wins than the rest of the industry put together. With over 263 new wins, SAP Business-One, SAP’s solution for the Small Enterprises, received outstanding customer traction in the very first year of its launch. SAP also saw traction in new verticals like Governments, Health care, Hospitals, Airports, Securities and Equity, among others. New solutions launched by SAP including CRM on Demand, GRC (Government and Risk Compliance), DUET, MDM (Master Data Management).

“SAP powers some of India’s most successful and well known organizations including a growing number of small and midsize Indian companies” said Alan Sedghi, President and CEO, SAP Indian Sub Continent. “2006 was the best year ever for SAP India and our success was a fitting tribute to the completion of a decade of our operations in India. A clear and consistent product roadmap, long term customer commitment and unique engagement models have paid rich dividends for us. It is heartening to note that SAP India has successfully met the twin challenge of managing rapid customer growth and increasing customer satisfaction”, he further added.

Indian enterprises take enterprise software solutions to new verticals and adopt emerging solutions for enhanced efficiency

Year 2006 saw many Indian enterprises demonstrating thought leadership in choosing to implement enterprise software solutions in new verticals – in some cases for the very first time in the industry

Some of the key wins for SAP under this belt include Fortis Healthcare (Among the largest Healthcare groups in India), IndiaBulls (Among India's leading financial services and securities companies), Hyderabad International Airport (Leading Public Private Partnership in Airports Sector), The Park Hotel (Among India’s largest Hotel Chains) among others.

SAP also witnessed Indian enterprises adopting new solutions available – including CRM on Demand, DUET, Master Data Management (MDM) and GRC (Government and Risk Compliance). Zydus Cadila (CRM on Demand), Saptha & Mawana Sugars (DUET), Reliance Communications (MDM) and Lanco Global, Orchid Pharma & Wipro (GRC) are few of the Indian enterprises who chose SAP’s new solutions.

SAP - Leadership in the Indian market

SAP’s solutions empower over 1348 Indian enterprises (as on December end 2006) from across large, mid-sized and small enterprises with the benefits of world class enterprise software solutions to accelerate growth through innovation. SAP’s Indian customer base features over 883 SME customers. In early 2006, SAP had become the first enterprise software solutions vendor to cross the 1000 customer mark in India.

Signifying the continued momentum, SAP India has signed on 498 new customers in 2006. These customers range across key industry segments including Consumer Products, Retail, BFSI, Professional Services, Textiles and Pharmaceuticals – demonstrating SAP’s broad based growth in the country.

Key customer wins for SAP in 2006 include Kingfisher Airlines (Among India's fast growing Airlines), NTPC (India's largest Power Generator and one of the World's biggest), State Bank of No 1 Bank and possibly one with the largest number of branches globally), HCC (India's No 1 Construction company) among others.

Indian enterprises moving on to SAP platform from other solutions

In 2006, over 20 Indian enterprises moved on to SAP solutions from various other solutions. Enterprises including Havells, Umrin Products, Camlin, Shriram Pistons & Rings among others, decided to migrate to SAP solutions from their existing software solutions.

SAP – building on its leadership in the SME segment

2006 also witnessed SAP further consolidating its leadership and reach in the Indian SME segment.

SAP All-in-One - SAP's complete business solution specifically built for midsize companies to address the business software requirements of the most demanding midsize organizations saw increased customer traction with over 170 new wins for the solution. Delivered to customers through SAP’s All-in-One partners, this success also reflects the strength and maturity of SAP’ All-in-One partner ecosystem in India. Key Customers for SAP All-in-One include Total Environment, Interglobe Aviation, Donear Suitings, Add Corporation, Raymonds, ABAN Power among others.

SAP Business One – specifically built for the Indian Small Enterprises (SE) segment launched in India in early 2006 – saw outstanding market acceptance with over 263 new wins. Key Customers for SAP Business One include Pidilite Industries, Saint-Gobain Weber, TCL, Sony World, Edwards Lifesciences, Stanvac Chemicals among others.

To ensure that Indian small enterprises spread across the length and breadth of the country have access to a world class business software solution, SAP has built a strong partner network – with over 75 resellers and three national distributors.

SAP – Building an outstanding partner ecosystem in India

Leveraging the vast pool of Indian IT services companies, SAP has built a unique and vast ecosystem of partners thereby ensuring a high degree of customer satisfaction. These partners have significantly enhanced their SAP practices over the years and have been recognized in the global SAP ecosystem.

Today, the SAP partner ecosystem in India include 38 ISV partners offering over 54 “Powered by SAP NetWeaver” solutions, 20 SAP All-in-One partners offering over 20 micro-vertical solutions based on SAP All-in-One, 22 service partners and three SAP Business One distributors and 75 SAP Business One re-sellers.

SAP India to increase the customer to 15,000 by 2010

Building on the strong base of customers and partners, SAP aims to enhance its broad based growth in India.

“In 2007 specifically and going forward, we aim to consolidate our leadership in the SME segment, consolidate our strength in key and emerging verticals and promote our Enterprise SOA platform”, said Alan Sedghi on the plans for 2007. “Our aim is to grow our customer base to 15,000 by the year 2010. We would also strengthen our regional presence – by opening new offices and also by enhancing our partner and re-seller network across the country for enhanced market presence and customer outreach”.

Notes to Editor

About SAP
SAP is the world’s leading provider of business software*. Today, more than 38,000 customers in more than 120 countries run SAP® applications—from distinct solutions addressing the needs of small businesses and midsize companies to suite offerings for global organizations. Powered by the SAP NetWeaver® platform to drive innovation and enable business change, SAP software helps enterprises of all sizes around the world improve customer relationships, enhance partner collaboration and create efficiencies across their supply chains and business operations. SAP solution portfolios support the unique business processes of more than 25 industries, including high tech, retail, financial services, healthcare and the public sector. With subsidiaries in more than 50 countries, the company is listed on several exchanges, including the Frankfurt stock exchange and NYSE under the symbol “SAP.” (Additional information at http://www.sap.com)

(*) SAP defines business software as comprising enterprise resource planning and related applications such as supply chain management, customer relationship management, product life-cycle management and supplier relationship management.

Any statements contained in this document that are not historical facts are forward-looking statements as defined in the U.S. Private Securities Litigation Reform Act of 1995. Words such as “anticipate,” “believe,” “estimate,” “expect,” “forecast,” “intend,” “may,” “plan,” “project,” “predict,” “should” and “will” and similar expressions as they relate to SAP are intended to identify such forward-looking statements. SAP undertakes no obligation to publicly update or revise any forward-looking statements. All forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ materially from expectations The factors that could affect SAP's future financial results are discussed more fully in SAP's filings with the U.S. Securities and Exchange Commission ("SEC"), including SAP's most recent Annual Report on Form 20-F filed with the SEC. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates.

Copyright © 2007 SAP AG. All rights reserved.
SAP, R/3, mySAP, mySAP.com, xApps, xApp, SAP NetWeaver and other SAP products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of SAP AG in Germany and in several other countries all over the world. All other product and service names mentioned are the trademarks of their respective companies. Data contained in this document serve informational purposes only. National product specifications may vary.

For more information, contact:
Karthikeyan D S, SAP India, d.s.karthikeyan@sap.com, +91-98445 11863
Anish Augustine, Genesis Burson Masteller, anish.augustine@bm.com, +91 9886138787

You can also visit www.sap.com/india for more information.

Journalists and Bloggers
Visit India PRwire for Journalists for releases, photos, email alerts and customized feeds just for Media.

If you have any query regarding information in the press releases, please contact the company listed in the press release itself. Please do not call India PRwire, we will be unable to assist you with your inquiry.


SAP India recent press release(s)


SAP Drives Growth at MRF - Global Tyre Manufacturer chooses SAP to replace competitor applications to support growth strategy

SAP India today announced that MRF Limited, has selected SAP for Automotive solutions to support efforts to drive operational excellence across its global organization. Following a detailed evaluation process, MRF opted to replace existing applications from Oracle in favour of SAP's leading SAP ERP and SAP CRM solutions, based on the SAP NetWeaver platform.

SAP Empowers Indian Businesses through Quick Localization Delivery

Delivers functionality that will help Indian customers adapt to new education cess levy requirements

SAP sees significant momentum for its SME solutions in India

Studies Show Small and Medium Customers Benefit from SAP's Proven, Easy to Adapt and Affordable Portfolio of Solutions

SAP India bags the top slot in enterprise applications according to Dataquest magazine's Customer Satisfaction Audit 2007

Audit among Indian CIOs reveals SAP excels in product reliability, responsiveness to specific client requirements, domain knowledge of customers' businesses and post sales support

SAP Asia Pacific Reports Double-Digit 2006 Full-Year Growth

SAP Ranks #1 in All Enterprise Software Solutions in Asia Pacific for 4th Year Straight