Channel Business forum (CBF IV) – the much talked about event of the years continues with great spirit. So far CBF IV has covered 20 C, D & E class cities across the states of M.P, Maharashtra, Andhra Pradesh, U.P, Haryana, Punjab, Uttaranchal, Chandigarh, UP, Bihar, West Bengal & Tripura.

Each city witnessed an average participation of 40-45 partners, with some great product display, presentation & one-on-one interaction with participating vendors & Rashi team. Infact in certain cities like Behrampur, it was the first ever road show by any National Distributor in India. ‘The warmth that we got from the partners from these locations touched our heart’, said the Team leader, Mr. Puneet Dhandharia of Rashi.

He further added ‘Travelling a distance of 550 km in one day in Bihar is always challenging, but the response of the partners really put energy in our Mind & Body’. Besides the presentation & discussions, the partners were queuing up for live demo of the latest exciting products/technology. Wireless products, Wireless KB/Mice & small form factor notebooks are the star products of CBF IV so far.

Describing his experience at CBF IV, Mr. Raman Jay Sah, Director-Indian Pacific Technology, Bhagalpur said, “ The concept of an event like CBF is very new to us, as we don’t get to see such events every often in our city. Its a great initiative by Rashi & we look forward to more such events. Infact it was great learning experience for me, in terms of knowing about upcoming technology with some great product on display & even how to deal with customers/dealers”

Echoing similar thought was Mr. Sandeep Kumar, Proprietor-Delta Computer & Communication, Chandigarh, “This was one of the most educative event, with variety of products on display & live demo, which I think was the best part of the show.”

With almost 25 towns more to go, CBF IV is sure to create a revolution in C, D & E class towns of India and Rashi is committed to partner this revolution.

Channel Business forum is flagship event of Rashi. It has been organized in association with Altec Lansing, ASUS, Freecom, HP, Logitech, Netgear & SanDisk. The theme for this years event is ‘Re-fuelling IT’ wherein the focus will be on the 4P’s of IT distribution.

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About CBF

CBF (Channel Business Forum) is an equal opportunity forum that brings together participating vendors and channel partners on a common platform. Every year there is

a theme attached to CBF be it “Branded v/s Assembled” in 2005 or ‘Digital Vision 2006 & Beyond’ or ‘Trendz’ in 2007 & this years its ‘Refuelling IT’. The idea has always been to come up with something new & innovative. However CBF is a commitment of channel education by Rashi Peripherals Pvt. Ltd successfully in its forth year.

About Rashi Peripherals Pvt. Ltd:

Rashi is one of the leading distribution Companies in India with distribution of world famous brands like AMD, ALTEC LANSING, APC, ASUS, COMPEX, FREECOM, HP, PROCURVE, JETWAY, LEADTEK, LENOVO, LOGITECH, MAXELL, NETGEAR, NEXANS, PIXELVIEW, SANDISK, SENAO, SIEMENS, SONY, THINK3 and XFX. Rashi has its own ISO 9001:2001 accredited RP Tech Branded Systems. Its products comprise mostly high end, quality and premium range. Rashi has grown consistently over the period of years and its turnover was Rs.668 crore for the financial year 2007-08. This year the company plans to grow by more than 50 – 60% over its last year figures. Today Rashi has 53 Branches all across the country and more than 9000 reseller base who are working together with the company for distribution of its brands.

For more information please visit www.rptechindia.com