Air Arabia, India’s first foreign low-cost carrier (LCC) and the first and largest low-cost carrier in the Middle East and North Africa has won the ‘Best Branding Experience Award’ for an airline at the Indian Travel Mart exhibition which was held in Jaipur recently.

Commenting on Air Arabia winning the award at ITM, Mr. A K Nizar, Head of Commercial Department of Air Arabia, said, “We were extremely happy with the response that we received from customers who participated in the Indian Travel Mart. We dedicate this award to our staff and we re-assure our commitment to continue to participate in such platforms and engage with a larger section of people.”

The theme of the ITM for 2008-2009 was “Holidays 365 & Family friendly destinations”. The India Travel Mart is one of India’s most prominent International Travel & Tourism Marts. India Travel Mart (ITM) brings people together to promote Inbound, Outbound and Domestic Tourism in unique style. ITM offers unlimited opportunities for everyone to explore the market and publicize their destination/ product/ organization at one place.

Air Arabia has served more than 10 million passengers since the carrier was launched in October 2003. Passenger traffic reached 1.6 million passengers during the first half of 2008, a 33 per cent increase compared to 1.2 million passengers during the same period last year.

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About Air Arabia

Air Arabia (PJSC), listed on the Dubai Financial Market, is the Middle East and North Africa’s leading low-cost carrier (LCC). Air Arabia commenced operations in October 2003 and currently operates a fleet of 15 new Airbus A320 aircraft, serving 41 destinations across the Middle East, North Africa, South Asia and Central Asia through its main hub in Sharjah, United Arab Emirates.

Air Arabia is modeled after leading American and European low-cost airlines, and its business model is customised to accommodate local preferences. Its main focus is to make air travel more convenient through Internet bookings and offering the lowest fares in the market along with the highest levels of safety and service standards. For further information, please visit: www.airarabia.com.