Mahindra Intertrade to be India's first independent service centre to market Auto Skin Panel profiles

World Class Blanking Line facility inaugurated at Nashik

Nashik, Maharashtra, March 30, 2007 /India PRwire/ -- Mahindra & Mahindra today inaugurated its state –of-the-art Blanking Line facility in Nashik backed by German technology. The new blanking line has been set up by Mahindra Intertrade Ltd. (MIL), which is a part of the Mahindra Group’s Trade & Financial Services Sector. An investment of Rs. 50 cr has been made so far in the plant.

Mr. Bharat Doshi, Chairman, Mahindra Intertrade Ltd., said, “The Blanking Line facility set up by Mahindra Intertrade rivals the world’s best in class. With India becoming a hub for global automotive majors, this new customer centric initiative from Mahindras will serve the automotive industry’s demand for quality blanked profiles. ”

Dr. Pawan Goenka, President, Automotive Sector, and Member of the MIL Board, said, “This key project is in line with M&M’s global expansion plans and is aimed at servicing the needs of the Group’s ever-expanding production volumes in addition to servicing the needs of other automotive majors for skin panel profiles.”

MIL’s high precision blanking line will process steel coils for supply of automotive body profiles and rectangular and trapezoidal sheets required for press shop operations. It will also look at export of profiles to S.E Asia.

Displaying leadership

The plant marks a first, both for M&M and the automotive industry in India. Mahindra Intertrade’s blanking line will be the first and only independent automotive facility for blanked skin panels in India.

Strategic location

The facility is strategically located just 25 km from Nashik city, and is best placed to to cater to the automotive belt around Pune.

The proposed blanking line will handle wide-width material upto 2000mm and is equipped with an oil based Washing unit especially designed for skin panels, the first such unit in India.

The equipment for the facility is being imported from Müller Wiengarten of Germany. Müller Wiengarten is the global technology leader in the field of metal forming for the automotive industry.

Traditionally, automotive plants have their own blanking line operations. M&M, in keeping with its tradition of pioneering process and product innovation, will be the first automotive major in India to outsource manufacture of blanked body profiles, or skin panels, thus rewriting the rules of the way this business is conducted in India in the years to follow, as elsewhere in the world.

Notes to Editor

About Mahindra Intertrade

Mahindra Intertrade were pioneers in setting up India’s first Steel Service Centre in 1993, ‘Mahindra Steel Service Centre’ at Kanhe, Near Pune together with its Japanese partners, Mitsubishi Corporation and Nissho Iwai Corporation (now Metal One Corporation). The steel trading business and the partnership with Japanese trading houses were the first business activities of Mahindra & Mahindra Ltd. after its incorporation in 1945. In 1996-97, MIL was the first company to set up an Electrical Steel Service Centre at Kanhe for Home Appliance & Transformer industries. In 2003, the Electrical Service Centre diversified in laminations for the transformer industry with a state-of-the-art line, which revolutionised this industry in India with the introduction of Step-Lap technology. In February 2005, M&M, as a part ot its global vision expanded its Electrical Steel Service network to the Middle East region with a facility at Sharjah.

About The Mahindra Group

The US $4 billion* Mahindra Group is among the top 10 industrial houses in India. Mahindra & Mahindra is the only Indian company among the top five tractor manufacturers in the world and is the market leader in multi-utility vehicles in India. The Group has a leading presence in key sectors of the Indian economy, including trade and financial services (Mahindra Intertrade, Mahindra & Mahindra Financial Services Ltd.), automotive components, information technology & telecom (Tech Mahindra, Bristlecone), and infrastructure development (Mahindra GESCO, Mahindra Holidays & Resorts India Ltd., Mahindra World City). With over 60 years of manufacturing experience, the Mahindra Group has built a strong base in technology, engineering, marketing and distribution which are key in its evolution as a customer-centric organization. The Group employs over 40,000 people and has several state-of-the-art facilities in India and overseas. The Mahindra Group has ambitious global aspirations and has a presence in five continents. Mahindra products are today available in every continent except Antarctica. M&M has one tractor manufacturing plant in China and three assembly plants in the United States. It has made strategic acquisitions across the globe including Stokes Forgings (UK), Jeco Holding AG (Germany) and Schoneweiss & Co GmbH (Germany). Its global subsidiaries include Mahindra Europe Srl. based in Italy, Mahindra USA Inc. and Mahindra South Africa. M&M has entered into partnerships with international companies like Renault SA, France, and International Truck and Engine Corporation, USA. Forbes has ranked the Mahindra Group in its Top 200 list of the World’s Most Reputable Companies and in the Top 10 list of Most Reputable Indian companies.

(* Annualised for current fiscal)

For further enquiries, contact:
Ms. Roma Balwani
Sr. GM - Head, Corporate Communication
Mahindra & Mahindra Ltd
Phone: (+91-22) 24975176
Fax: (+91-22) 2490 0830
Email: balwani.roma@mahindra.com

Journalists and Bloggers
Visit India PRwire for Journalists for releases, photos, email alerts and customized feeds just for Media.

If you have any query regarding information in the press releases, please contact the company listed in the press release itself. Please do not call India PRwire, we will be unable to assist you with your inquiry.


India PRwire Pvt. Ltd. recent press release(s)


Cisco Announces Agreement to Acquire Starent Networks

Acquisition of Starent Networks Expands Cisco's Mobile Internet Offerings for Service Providers

WNS's CIO Recognized for Industry Leadership

Receives Special Award for Innovation in IT Infrastructure for Storage Solutions by CIO Magazine

WNS to Release Fiscal 2010 Second Quarter Operating Results on November 4, 2009

Following the release, WNS management will host a call on November 4, 2009 at 8:00 a.m. EST.

GlobalEnglish Adds 1-on-1 Personal Coaching Sessions to Award-Winning Online Business English Skills Development Service

GlobalEnglish Personal Coaching(TM) Lets Global 2000 Companies Provide Fast-Track Employees a Personalized Supplement to Online Learning Routines to Escalate Business English Skills Mastery

Global Search Engine Ready for International Launch

Masterseek, a business to business search engine, is ready for an international launch.