WFive Communication
612, Erose appartments, 56 Nehru Place
New Delhi, Delhi
Email, (L) 011-46587093-6, (M) 9811070660, (F) 46587094
Website Facebook
W Five Communication Is among the finest emerging Public Relations consultancies in India; we have a successful track record of working on some of the biggest multinational and Indian brands.
We understand the Public Relations needs of individual businesses and the uniqueness that they wish to portray. This practice is managed by a set of seasoned professionals who understand the specific needs businesses and provides cost effective solutions with high return on investments.
Five fundamental facts which convey what WFive believes and stands for and the message we want to deliver:
- Who
- What
- When
- Where
- Why
PR Practice - an Overview
The increasing demand for professionally delivered PR services coupled with new communication technologies have made PR practice truly multifaceted. It involves communicating with target markets via traditional and online media, blogs, Webinars, and events.
Helping the client consolidate key messages
Every engagement begins with the creation of a communications plan specific to the client's communication objectives. The communications plan services to guide the overall direction of the campaign, assuring the communications are on target.
Building the client's public image
We work to increase overall awareness and critical recall of the client's brand by developing compelling content and distributing it to the target market via traditional and non-traditional communication channels.
Reaching the target publics
The principal benefit of the proliferation of communication channels is that it is possible to communicate to highly defined target markets. We work with our clients to assure high return on investment by communication with people who count.
Providing value-added consulting services
Our experience in branding provides clients valuable insights into strengthening their brands by clearly defining core and extended identity, and leveraging identity to create a value proposition that clearly resonates with clients.
Building relationships within communication channels
To assure that your message is effectively communicated, W5 works closely with all communication channels: traditional and non-traditional media, online content providers, and conference and event organizers.
WFive - A SYNOPSIS
WFive is a public relations consultancy whose stakeholders have extensive experience in public relations, advertising, journalism, events and integrated marketing communications.
Our Business Practice offers a range of services including:
Media Relations
- Press conferences
- Product launches
- Formulation of Press releases
- Participation in industry and generic stories
- Profiling of key spokespersons of the company via one-one interviews
- Media monitoring
- Media tours
Strategic Communications
- Company and/ or product positioning development workshop
- Company and/ or spokesperson profile development
- Spokesperson media training
Integrated Marketing Communications
- Event management - launches, road shows etc.
- Exhibitions
- Strategic advertising campaigns
OTHER SERVICES:
Verbal Branding
WFive Communications helps create a consistent message about your company, highlighting your unique position in the marketplace, that is delivered throughout all internal and external communications.
Web PR
As blogs and other ways of organizing information online continue to increase in popularity, we can provide strategy on how best to engage in this growing trend. We can provide both the technology for and the strategy behind adding blogs, podcasts, RSS feeds and other new technologies to your marketing campaign. We are also knowledgeable about pitching bloggers, using tags, marketing through social networking sites like MySpace.com and targeting journalists through these techniques.
Copywriting
With years of writing experience, we can help distill your company's message into the most concise, yet a copy with the right impact is possible for anything from brochures and Web sites to news releases and advertisements.
Crisis Management
WFive will help you create a plan and to be prepared.
SUPPORT SERVICES
The delivery of a PR programme may require access to other professional support services. You may have these in-house or use existing suppliers. We are happy to work with your in-house team or any preferred suppliers. However, if needed, we can also source from experienced professionals:
General photography - any specialism including industrial, food, studio and aerial.
Graphic design - for literature, newsletters, product catalogues, advertisements and so on.
Illustration and animation - if it doesn't yet exist, then complete virtual 3D worlds can be created for still image, video or web presentation.
Multimedia production - from power point and shockwave presentations to full video productions.
Web site design - from simple sites to full e-commerce enabled.
Event management - from formal openings to royal visits.
Promotional merchandise - sourcing appropriate items to reflect a client's values.
Spokesperson training - sourced through well known television professionals.
Deliverables
Writing, adaptation, distribution & follow-up of news releases. Team WFive has communication writers, who will draft press releases, backgrounders, articles, etc. based on the information provided by the client and accordingly disseminate to media with prior approval.
WFive will monitor all news on the focus segment including the competitor's news which is of interest to the promotion of the client. The key national and local press and online media will be monitored for information with particular subject.
- Inviting, communicating with and handling the entire list of media for the PR Activity.
- Creating the Press Information kits and any other relevant information required by the press.
- Sustaining the PR strategy through a well thought out events and associations.
- Helping formulate media ops and generic story angles to position the brand effectively.